Chant Link & Associates routinely conducts market research on topics of the following general types:

• Communications: development, pre-testing, evaluation and tracking
• Branding, brand positioning and brand development
• Customer satisfaction, needs & expectations
• Stakeholder attitudes and behaviour
• Delivery channels & distribution
• Internal research: staff evaluation & satisfaction
• Decision making process
• Market Assessment
• Sensitive topics
• Pricing & price elasticity
• Product/brand evaluation & positioning
• Product development - design & bundling optimisation
• Segmentation
• Share floats/shareholder research
• Research to assist policy development (for government agencies)